Design Hop at Beijing Design Week 2019 consists of five parts (i.e. special events, cooperative cities, special parks, branch venues and joining activities), to build a platform for dialogue and communication between“design and city”, “design and industry”, “design and people”, assist high-quality urban devel- opment, promote industrial integration and innovation, and create opportunities for the public to touch design, experience design and consume design in a close distance.
● Special events
Focus on urban renewal, smart city, new culture, beautiful countryside, design education, winter Olympics and other topics.
Of them, as one of the hotspots of this year’s Design Week, the Global Urban Renewal Classic Case Exhibition and the International Summit Forum on Urban Renewal focuses on the theme of “Urban Renewal”. On the basis of displaying successful projects in different regions, experts, scholars and representatives from varying institutions in the field of urban renewal both at home and abroad are invited to have in-depth dialogues to explore the development mode and path of the construction of Beijing as national cultural center, especially the planning and construction of Zhangjiawan Design Town in the urban sub-center.
The 1st “Cultural Regeneration” Alibaba Tmall Culture Conference & Exhibi- tion displays the cultural connotation, cultural symbols and excellent cultural & creative products of various institutions (e.g. museums, gardens, art and science institutions) in the forms of offline exhibitions and pioneering forums, and shares successful cases for the development of excellent cultural IPs and cultural & cre- ative products by learning from others, so as to promote and build the “inno- vation ecology of global culture” and create a new mode of “culture-powered industry”.
● Cooperative cities
Export Beijing Design Week’s high quality design resources, services and help other regions to promote industrial development and improve urban quality.
The Beijing Design Week 2019 will settle down in Qingdao. On August 23-27, the Qingdao Film & TV Design Week 2019 and Qingdao Leg of Beijing Design Week will take place on the western coast of Qingdao. In combination of design and film & TV programs, the show will showcase the unique charm of Qingdao as an “Oriental Movie Metropolis”, assist Qingdao TV and film industry with high- end development and drive the collaborative development of tourism industry, in association with Qingdao International Film and TV Expo.
2019 Suzhou Design Week and Suzhou Leg of Beijing Design Week, under the annual theme of “Exquisite Suzhou for a Better Life”, expands and diversifies the event scale, format and programs based on 2018 event. With cultural ac- tivities across the whole city of Suzhou, the venue activities echo each other on different themes and bring more different perspectives on city, industry, culture and tourism.
In virtue of successful experience accumulated by Beijing Design Week, working with Zhuhai Municipality, the 2nd Zhuhai Design Week and Zhuhai Leg of Beijing Design Week will take place, in combination of the features of Zhuhai and its in- dustrial development characteristics, implementing the innovation-driven devel- opment strategy and creating a cultural brand of innovative highlands in Guang- dong, Hong Kong and Macao. Both parties will work together to build an enabling center, build an industrial linkage platform among the inland cities, Guangdong, Hong Kong and Macao, and further promote the industrialization and market-ori- ented development of Beijing and Zhuhai Design Week.
● Special parks
First, Tianzhu Park, a double-creation park of PKU RESOURCES, has been in- cluded in the pilot project of renovation of old factory buildings in Beijing. Through the integration of design, it will build a future art center and promote the spread launch an indoor design competition on the theme of “new home technology, new health and new life in the future”, create a new mode of future design + life experience, and help the transformation and upgrading of old factory buildings and traditional industries.of new value culture. Second, Oudian Dajiaju International Design Town will
● Branch venues
Upon the solicitation and review, based on the district as a unit, ten branch ven- ues (45 sites) in Beijing, and branch venues in Tianjin, Langfang, Zhangjiakou and Chengde are selected and officially confirmed. In line with their own industrial development characteristics, the different venues will carry out various activi- ties with distinct themes, such as urban renewal, rejuvenating intangible cultural heritage and new culture & creation, based on the four main lines of “design leading industrial upgrading, design guiding consumption trend, design driving trade prosperity and design enabling urban innovation”. In addition, an online branch venue is set up to put forward the concept theme of “supermarket”, which showcases a large number of products with super stylish appearance, super user experience and futuristic concept to the public through storytelling, interesting, game-oriented and interactive activities.
● Joining activities
A series of creative design activities such as exhibitions, forums, lectures, work- shops, interactive experiences and fairs are held in Hutong lanes, cultural and creative parks, fashionable business circles and art halls.